Chair of Friendship France
William Lebedel started his career at the Association for the Monetary Union of Europe, a European think tank in charge of the euro changeover. He then spent 10 years in the consulting sector, as a managing partner in a communication group advising global and local companies. He was both heading the financial sector department and the reputation management practice. He has also been a lecturer at the Sorbonne University on risk and reputation management for master students. In 2011 he founded Blue Reputation, a consulting firm specialised in accompanying decision makers in their change management. Alongside his business activities, and as a volunteer, William has been involved in Friendship NGO since 2012. He is chairman of Friendship France since 2015.